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Magazine Description

In this issue

The cover story in this issue is about a clutch of digital-only local brands that is disrupting the traditional way of doing business by shunning the herd mentality and listening to their hearts. At a time when internet consumption is high and data plans are cheap, these brands deliver innovative products and a rich customer experience. We profile seven such brands that have earned their rewards in terms of surging sales and revenues, as well as a loyal customer base. That apart, JSW’s Sajjan Jindal speaks about a massive opportunity for India as more industries commit to a locally sourced and developed supply chain.

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