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BW I BUSINESSWORLD is the largest selling and the highest circulated business magazine in the country. The core values of the magazine are rigorous and unbiased reporting, a laser-focus on trends and issues that will impact your business and life. Magazine is divided into three sections: Front of the book, Well of the magazine and Afterhours. Front of the magazine carries The Jottings section distils the essence and long-term implications of new rules, regulations, policies and corporate developments. It is a snapshot and a review of all the important things you need to keep in mind while planning your strategies. Well of the magazine contains the big in-depth stories and interviews, that focuses on the key business trends and issues that govern your future, or help you navigate the present better. Whereas, After Hours covers your life beyond the office and help make you a well-rounded executive. BW l BUSINESSWORLD is a fortnightly. The magazine is priced at Rs 40.
In a candid conversation with BW Businessworld, Sanjiv Puri spells out what distinguishes him from Deveshwar,even as he stresses that continuity was the hallmark of the ITC tradition.Puri emphasises that with its ‘India first’ philosophy, the group aspires to contribute a significant chunk to India’s GDP one day.