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Magazine Description

Publisher:Prodriver Media Ltd




Magazine Description: Professional Driver has become firmly established as the voice of the Private Hire and Chauffeuring industry, a sector that had until then been overlooked by the motoring and fleet media.
Our targeted editorial mix offers market-specific news, features, operator profiles, road tests and business advice stories.
The magazine is a business-to-business title, but presented in a more consumer-oriented format than most automotive B2B titles.
We carry an extensive news section every month, all of it specifically generated for our readership. This incisive news is
largely exclusive to Professional Driver and is generally not available elsewhere, other than our magazine and our website, which is used to keep rolling stories going and keep a flow of stories in between our monthly publishing slots.
Professional Driver Editor Mark Bursa was voted Business Writer of the Year in the 2013 Guild of Motoring Writers’ Awards on the
strength of Professional Driver’s editorial content. Professional Driver circulates to all major UK fleet operators of private hire and chauffeur vehicles, as well as to smaller operators. The readership includes extremely large fleets such as Addison Lee, as well as
several hundred UK operators with in excess of 50 cars.
Due to the nature of the business, all fleets concentrate on larger vehicles with at least four doors. Many operators run mixed fleets including luxury and executive models as well as regular volumebrand saloons, MPVs and SUVs.

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