Yes, it’s that time of year again; Black Friday, which – being the day after Thanksgiving – falls this year on November 29. It’s an occasion that consistently proves itself a major shopping extravaganza, with brands and retailers across the nation offering some of the most alluring discounts you’ll see from them all year. And as you might imagine, Apple will be well-represented among those deals.

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In 2010, Apple CEO Steve Jobs took to the stage to announce a device that would revolutionize the way we read, watch, learn, and work. Ten years on, the iPad remains one of Apple’s most iconic products, ushering in a personal computing experience that continues to evolve at speed.

2019 was one of Apple’s most successful years to date, but the company is showing no signs of slowing down. As well as five new iPhones launching in 2020, Apple is expanding its universe, introducing innovative products and services to keep the tech giant at the top.

As iPhone and iPad sales begin to fall, Apple is focusing its attention on professional users, introducing a bunch of new hardware to compete in an increasingly crowded - but lucrative - market. With the launch of Pro Mode for macOS, the company could be onto a winner.

There are few pieces of technology that excite us quite like drones. Though these unmanned ariel marvels aren’t new, it’s only now that we’re realizing their full potential across virtually every aspect of our lives, including entertainment, public services, travel, and distribution.

IoT is changing the way we live. Virtually every aspect of our lives has been digitized; from turning on our lights before we arrive home to prescribing medication without a doctor. As we look to automate and make our lives more agile, computerized and efficient, where do we go next? Let’s delve deeper into the evolution of IoT, and its next-generation developments.

Though the 2010s saw incredible advancements in space exploration, including the Curiosity Lander, SpaceX reusable rockets and a stunning image of the black hole, it’s the 2020s where innovations will take us to new heights, with out-of-this-world opportunities awaiting.

*Special Edition: The 2010s represented a real change in the world of technology, changing the way we work, live, and communicate. But where are we headed next, and what can we expect to happen in 2020? This week, we take a closer look at innovations that are just around the corner.

*Special Edition: As 2019 comes to an end, it’s time to sit back and reflect on what has been an incredible year in the world of technology. This week, we’re delving deeper into the biggest stories and innovations of the year, covering Apple, social media, politics, Tesla, and foldable phones

There are lots of bargains online during the holidays, but also plenty of ways to get scammed, even at established outlets like Amazon. How can you be sure you’re reading a legitimate review, not one coming from a company employee? How can you flag sponsored placements and other ads — and protect your credit card once you buy?

When Apple recently revealed that it would release its long-anticipated 6K-resolution Pro Display XDR on December 10, it was a reminder of how the company continues to push up standards in screen technology. Indeed, Jonny Evans of Computerworld declared that the new monitor "sets the bar for pro displays". However, Apple's commitment to innovating in the display space can be traced as far back as the 1980s, with the new display hardly the only recent example.

With Apple turning on its new Express Transit feature in London, we delve deeper into one of the most convenient additions to Apple Pay to date and consider the future possibilities as the company looks to streamline payments and make it easier for us all to pay our way

With Apple lifting the lid on the new MacBook Pro with a stunning 16-inch Retina Display and an 80% performance boost over previous generations, we take a closer look and explore the firm’s ongoing push into empowering its professional user base with cutting-edge hardware.

With Tesla continuing to innovate in the automotive industry with eco-friendly, low-emission vehicles for businesses and consumers, we take a closer look at the company’s impact on the environment and explore its future plans for our roads, our homes, and our skies.

While Apple's work on virtual reality (VR) and related technologies can possibly be traced back as far as the 1990s, the Cupertino company has stepped up its efforts in augmented reality (AR) in recent years. We've seen this with the launch of the AR platform ARKit in 2017, while code in iOS 13 suggests that Apple is currently testing an AR headset. More recently, Apple was reported to be partnering with Valve to develop AR headwear possibly penciled in for release next year.

Seven months after the launch of the second-generation AirPods, Apple has lifted the lid on the AirPods Pro, professional wireless earbuds for the music-mad and sports-obsessed. This week, we go hands-on with the new AirPods and explore their impressive Pro features

First unveiled at this year’s Worldwide Developers Conference, Apple is widely expected to launch its first high-end display, the Pro Display XDR, at its upcoming Fall event, alongside the all-new Mac Pro. This week, we take a closer look at the stunning companion screen

With pet care spending topping $72.56 billion in the United States alone last year, there’s little wonder why companies are cashing in on our obsession for cats, dogs, and other furry friends. This week, we delve deeper into the technology that is improving the lives of our pets, from the pet-friendly portrait mode on the iPhone 11 to pet healthcare innovations.

Where we’d once enjoy a concert with our own eyes, we now film every moment to share online, and where we’d once gossip about the news, we now have access to 24/7 content at the touch of a button, with live commentary from the people who matter. This week, we delve deeper into our ever-changing world, exploring the downsides, as well as new possibilities.

With Apple winning a United Nations award for its use of 100% renewable energy and the company making great strides towards cleaning up its carbon footprint, we take a closer look at the future of one of the world’s most sustainable and eco-conscious technology giants.

With Apple releasing iOS 13 and now iOS 13.1 to consumers around the world, we go hands-on with the new operating system to explore its new features, including Dark Mode, an all-new Find My app, a new voice for Siri, powerful new privacy tools, and much more.

With Apple lifting the lid on the new Apple Watch Series 5 at last week’s September Event, featuring an always-on display, built-in compass, and new titanium casing options, we delve deeper into the world’s most advanced smartwatch and explore its impressive functionality.

*SPECIAL EDITION - Tim Cook and Co took to the Steve Jobs Theater to lift the lid on a trio of new smartphones under the iPhone 11 moniker, elevating the experiences we all know and love for the year ahead. This week, we go hands-on with the devices and look at the new iPad, Apple Watch, and the launch of Apple Arcade in one of Apple’s biggest keynote presentations to date.

Ten years ago, if you wanted to watch a blockbuster movie or play the latest gaming title, you’d need to head to the theatre or buy a new console. Now, every title is ready to watch and play at the touch of a button, on every device you own. This week, we delve deeper into entertainment overload, and explore how Apple and others are transforming the industry.

Apple has transformed the way we work, communicate, spend, and work out, and now it’s hoping to become your personal doctor. Earlier this year, Tim Cook said he hoped healthcare would be Apple’s “greatest contribution to mankind,” and with the industry estimated to be worth a whopping $313 billion to Apple by 2027, Apple Health is in better shape than ever.

As Apple reveals its US jobs footprint has grown to 2.4 million, we pull back the curtain on one of America’s biggest employers, explore how the firm has transformed the technology industry, and explain how anyone can make a living from Apple and its ecosystems.

The world’s most advanced tablet range took a major leap forward earlier this year when Apple introduced an all-new iPad mini and iPad Air - but Tim Cook and Co aren’t done there. With insiders expecting a new iPad and a redesigned iPad Pro this October, and with the iPadOS release just around the corner, we’re delving deeper into the world of the iPad.

When Apple announced Apple Pay back in 2014, it heralded the company’s first foray into the payments business. Fast-forward to March, at Apple’s ‘It's Show Time’ event, and the Cupertino firm took yet another step, this time unveiling its own credit card, the Apple Card. The card, of which there is both a digital and physical version, may have been fully launched in the United States by the time you read this. But how exactly does the Apple Card differ from other credit cards, and should you consider using it?

With Apple all-but-confirmed to be releasing a trio of new iPhones this September, this week we decided to take a closer look at the latest rumors and leaks, go hands-on with a dummy model, and consider what the future holds for the world’s most iconic smartphone.

In June, Apple lifted the lid on macOS Catalina, one of the biggest releases for the Mac in years. As we get closer to public release this September, we thought we’d go hands-on with some of the most anticipated features to offer our thoughts, including cross-platform apps, the removal of iTunes, and SideCar, which allows an iPad to be used as a second screen.

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