It will not surprise you to learn that the raison d’etre of this magazine is to support watch collectors in their hobby, typically by keeping them informed of trends and by offering our perspective on new watches. This is mainly based on the premise that our audiences are buying new watches, rather than vintage ones, even though watch collecting is about both buying and selling watches of all kinds. This means everything from Rolex and Patek Philippe to Landeron and Cortebert, and is a pretty daunting range; this explains why the magazine has probably never run even the names Landeron and Cortebert together in one article. You may correctly conclude that we are not addressing the purist vintage-loving set.
While we might look into that particular imbalance, in this issue we will address another shortcoming. WOW has always looked at the world of watchmaking through the lens of would-be buyers, rather than sellers. This is true even when we talk with brand leaders, or retail executives, because the perspective we publish is that of the buyer. You might say that we are buyer-biased.
This story is from the Issue 68 edition of WOW Singapore.
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This story is from the Issue 68 edition of WOW Singapore.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
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The Last Lap
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Eureka!
Although yellow gold is perennially on the verge of being the next big thing, it has never been trendy. This might be because it has been trending all along...
Secret Signatures
The Breguet Classique 7637 is a delight for both the ear and the eye, being that it is a minute repeater. It also gives you something to feel in its fluted case band
Centralised Power
Longines presents a unique take on the humble power reserve indicator with its Conquest Central Power Reserve model
Heights Of Adventure
Luminox celebrates Bear Grylls' first ascent of Everest with a limited edition 3730 series watch
Warm Glow
German silver is inextricably tied with watchmaking in Glashütte, especially at A. Lange & Söhne. We explore the virtues of the alloy and learn why the manufacture is so committed to it
Better Tomorrow
The revised Rolex Oyster Perpetual Sky-Dweller opens new frontiers for the brand and represents unique opportunities for collectors
Celestial Complexities
From devising proxies to approximate a far more complex reality, to developing timepieces that do the same, we've always sought to simplify the ways we mark the passage of time. Blancpain's new perpetual calendar timepiece is, perhaps, the perfect microcosm of these efforts
Keeping It Real
Technology proves to be a solid tool for luxury watch brands in their fight against mounting cases of fake timepieces and watch thefts
Pure Mannerism
The Parmigiani Fleurier L'Armoriale pocket watch is a unique grand complication that is both a result of Michel Parmigiani's craft as well as a birthday present to him