Bengaluru-based fine suit specialists PN Rao takes pride in its multigenerational customers after all it has been in business since 1923. With bespoke suits starting from ₹18,000, the brand is one of the few in the segment that is still standing strong with seven stores across Bengaluru (5) and Chennai (2) and a current revenue of ₹60 crore under the leadership of cousins and partners Naveen and Ketan Pishe, grandsons of the company's founder.
In addition to bespoke suits, the brand is also into made-to-measure and ready-to-wear (priced at ₹13,000 onwards) offering full suits in different colours, fabrics and designs. It offers achkan, business wear, ceremony wear, ethnic wear, long Suits, smart casuals and tuxedos. Over and above these, PN Rao also deals in fabrics for trousers, shirts, coats and others.
"On the product front, we have reimagined the traditional South Indian dhoti, questioning the way it has been worn and have attempted to give it a chic, fashionable and modernistic look appealing to the younger generations of today and make it a fashion statement," shared narrated Ketan Pishe, Partner at the company.
Coming a Full Circle
This story is from the March 2024 edition of Images Retail.
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This story is from the March 2024 edition of Images Retail.
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