NAVIGATING THE THREADS OF TRADITION: How Nappa Dori has evolved into a sustainability-led luxury brand
Business Of Fashion|January 2024
Nappa Dori has come a long way from its humble beginnings in Hauz Khas Village in Delhi. Today, the brand is present in Dubai, India, and London, and its helm is Creative Director, Gautam Sinha...
Sanya Arora
NAVIGATING THE THREADS OF TRADITION: How Nappa Dori has evolved into a sustainability-led luxury brand

In the ever-evolving tapestry of the fashion and design world, where trends ebb and flow like the tides, one brand stands as a steadfast beacon of timeless elegance and craftsmanship - Nappa Dori. This is not merely a brand; it's a journey through the intricacies of design, a celebration of culture, and a testament to the artistry that weaves together tradition and modernity. Nappa Dori's story unfolds as a rich tapestry, interwoven with the vibrant threads of Indian sensibilities and global aspirations.

The quiet luxury brand which paints a vivid picture of nostalgia, mysticism, and romance, has come a long way from its humble beginning in Hauz Khas Village in Delhi. Today, the brand is present in over 20 countries, and its helm is Creative Director, Gautam Sinha.

Sinha's design philosophy is a harmonious blend of his Indian heritage and contemporary interpretations that resonate on a global scale. However, his journey is not just about building a brand; it's about creating a legacy. Inspired by minimalism, detail-oriented craftsmanship, and a love for leather, Gautam Sinha's creative process has propelled Nappa Dori into the limelight. His roots in fashion accessory design for renowned high-street brands paved the way for a love affair with leather-a love that birthed the brand.

The Café Dori Concept

Nappa Dori's offers are not confined to a single category; from signature trunks and bags, to an expanding range of stationery and home décor, each product is a testament to the brand's commitment to originality and uniqueness. 

Traditional methods are revived, crafting distinctly designed objects de luxe that transcend the mundane.

This story is from the January 2024 edition of Business Of Fashion.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

This story is from the January 2024 edition of Business Of Fashion.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.

MORE STORIES FROM BUSINESS OF FASHIONView All
LET'S MAKE FASHION PRODUCT GREAT AGAIN
Business Of Fashion

LET'S MAKE FASHION PRODUCT GREAT AGAIN

A panel of experts comprising of top leaders debated the evolution and trajectory of the fashion retail industry in the last ten years - the decade of millennials and e-commerce...

time-read
9 mins  |
April 2024
COOL COLORS: Redefining Mid-Segment Fashion for Modern Men
Business Of Fashion

COOL COLORS: Redefining Mid-Segment Fashion for Modern Men

Praveen Bafna, MD, Bafna Clothing Pvt Ltd, speaks on Cool Colors’ growth since its inception and expansion plans in a freewheeling chat with IMAGES Business of Fashion

time-read
3 mins  |
April 2024
NOT JUST JEANS: KILLER Transforms into Edgy, YouthFocused Brand
Business Of Fashion

NOT JUST JEANS: KILLER Transforms into Edgy, YouthFocused Brand

Hemant Jain, MD, KKCL, says the brand will open 500 stores in India by the end of next year, along with expanding into the Middle East and Eastern Europe...

time-read
6 mins  |
April 2024
WESTSIDE More Than a Transactional Brand; It's a Lifestyle
Business Of Fashion

WESTSIDE More Than a Transactional Brand; It's a Lifestyle

Since its inception, Westside has grown beyond just fashion and has evolved into a much-loved family lifestyle brand...

time-read
4 mins  |
April 2024
MAS HOLDINGS: A Journey of Innovation and Expansion to a $2 Billion Valuation
Business Of Fashion

MAS HOLDINGS: A Journey of Innovation and Expansion to a $2 Billion Valuation

With a presence spanning across 14 countries and manufacturing operations in 8, MAS Holdings serves as a pivotal partner to renowned brands worldwide, including industry titans like Nike, Victoria’s Secret, and Lululemon.

time-read
9 mins  |
April 2024
ENHANCING INSTORE SHOPPING EXPERIENCE: The Role of Technology & Personalisation
Business Of Fashion

ENHANCING INSTORE SHOPPING EXPERIENCE: The Role of Technology & Personalisation

Embracing technological innovations not only guarantees enhanced customer satisfaction but also fosters unwavering customer loyalty, thus paving the way for a thriving future for Indian retailers...

time-read
3 mins  |
April 2024
H&M Move Offers Functional 'Movewear' To Empower Individuals Of All Skill Levels: Yanira Ramirez Country Sales Manager, H&M India
Business Of Fashion

H&M Move Offers Functional 'Movewear' To Empower Individuals Of All Skill Levels: Yanira Ramirez Country Sales Manager, H&M India

In conversation with IMAGES Business of Fashion, Ramirez spoke about how H&M's activewear brand, H&M Move, aims to inspire global movement in a more sustainable manner...

time-read
4 mins  |
April 2024
DECATHLON Launches New Brand Identity, SustainabilityBased Business Model
Business Of Fashion

DECATHLON Launches New Brand Identity, SustainabilityBased Business Model

Decathlon is adopting an ambitious global strategy, which encompasses an enhanced customer experience, a strong commitment to sustainability and an overall modernisation of the company...

time-read
4 mins  |
April 2024
Casualwear & Athleisure Markets in India WITNESS MASSIVE GROWTH SPURT
Business Of Fashion

Casualwear & Athleisure Markets in India WITNESS MASSIVE GROWTH SPURT

In the last few years, the market has witnessed a massive growth spurt driven by growing income levels, changing lifestyles, increasing casualisation among professionals, emergence of start-ups and the entry of foreign players

time-read
10+ mins  |
April 2024
THE INDIAN ATHLEISURE MARKET: Redefining Comfort, Style & Performance
Business Of Fashion

THE INDIAN ATHLEISURE MARKET: Redefining Comfort, Style & Performance

Athleisure, initially perceived as a simple combination of athletic and leisure wear, has evolved beyond its origins to become much more than just that. It's no longer just about comfort; it's a full-fledged fashion revolution...

time-read
6 mins  |
April 2024