ON APRIL 11, JUST EIGHT DAYS BEFORE INDIANS GO TO VOTE in the first phase of the 2024 general election, social media was populated with a video of Prime Minister Narendra Modi interacting with seven top gaming influencers of the country. Recorded in March at his official residence, the video showed the prime minister engaging with the young gamers, whose average age was 25, even telling them how he could use some of their “gaming lingo” in his speeches. On another occasion, on March 7, during the presentation of the newly created National Creators Award for online content creators, Modi traded some friendly banter with some of the country’s biggest social media influencers—Ranveer Allahbadia, Shraddha Jain and Kamiya Jani. Allahbadia and Jani, in fact, have also streamed interviews of Union ministers S. Jaishankar, Nitin Gadkari and Smriti Irani, among others, in recent months on their respective online platforms.
Why the Youth Vote Matters
This story is from the April 29, 2024 edition of India Today.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the April 29, 2024 edition of India Today.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
Grand Young Master
Seventeen-yearold D. Gukesh has become the youngest player to win the Candidates chess tournament
SPORTING SPIRIT
BADMINTON PLAYER ASHWINI PONNAPPA, 34, IS OFF TO HER THIRD OLYMPICS, THIS TIME WITH A NEW PARTNER, TANISHA CRASTO
PORTRAITS OF A PEOPLE
Etchings by the colonial Flemish artist F. Baltazard Solvyns are getting a new lease of life in an exhibition at the Dr. Bhau Daji Lad Museum, Mumbai
Centennial Man
A seminal exhibition of K.G. Subramanyan's works in his birth centenary year at Emami Art, Kolkata takes an imaginative and immersive curatorial approach
Rhythms of Nature
ARTIST AND MUSIC COMPOSER GINGGER SHANKAR'S LATEST SINGLE COMBINES SOUTH INDIAN MUSIC WITH INUIT THROAT SINGING
SEARCHING FOR THE SOUND
Kashmiri musician Faheem Abdullah’s debut album Lost; Found is a collaborative effort
FOUND IN TRANSLATION
With its excellent translations, Songs of Tagore makes Rabindrasangit accessible to the non-Bengali reader
Of Freedom and Friendship
T.C.A. RAGHAVAN'S CIRCLES OF FREEDOM FOLLOWS THREE YOUNG MUSLIMS DRAWN INTO THE FREEDOM STRUGGLE
The Razor's Edge
Salman Rushdie's Knife is an eloquent, first-person account of the horrific attack on him. It's also a love story
THE LAST-MILE PUSH
The India Today Smart Money Financial Summit had top experts discussing how technology could be leveraged to widen the reach of personal finance tools