India is one of the fastest-growing markets in the beauty sector in the world and men are a big part of it. Not only has this led to many international brands making an entry in India, but it has also made companies realise that men are important consumers, too, when it comes to skincare and beauty products. Even actors Idris Elba and Brad Pitt have their own skincare brands today, and are slowly helping change notions of beauty and masculinity. If you have been wanting to jump on the skincare bandwagon, but are confused about what to start with, read ahead.
DIRTY BUSINESS
Your skin has a protective barrier, which is your first line of defence against every external trigger. So, caring for and repairing your skin barrier is extremely important in delaying signs of ageing and making your skin stronger. We need to protect the barrier to retain moisture and prevent any excessive transepidermal water loss. Retaining moisture keeps the skin more hydrated and supple, while a faulty skin barrier allows the skin to get affected by external agents like oxidative stress, pollution and sun rays, says Dr Aakriti Mehra of SkinGenious, Mumbai.
But before you slather creams and serums, you need to know the basic, first step of skincare - cleansing. Male skin is more sebaceous and has a tendency to produce more oil, making it prone to acne and congestion. The absolute basic skincare routine should include cleansing and exfoliation in addition to good hydration and sun protection to keep the skin healthy, Dr Mehra cautions.
This story is from the June 2023 edition of Man's World.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the June 2023 edition of Man's World.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
Royal Enfield Himalayan Glimpses Of A Faster Future
The second-gen ADV excels in most departments, shows promise in a few, and raises a rather interesting question: why doesn't Royal Enfield make faster and sportier motorcycles?
Why Men Won't Talk About Cosmetic Surgery
While more and more men are visiting aestheticians for invasive treatments, most are still hesitant to talk about it
How Skinny Is Too Skinny?
We're only talking about your jeans, gentlemen
STEERING PANERAI'S COURSE ALESSANDRO FICARELLI CHARTS NEW WATERS
As the vaunted brand's Italian heritage puts on a show at Geneva this spring, we take a closer look at one of the minds behind their latest launches and charismatic storytelling chops, at sea and back on dry land
TRACKING TIME WATCHES AND WONDERS 2024 SPECIAL
WHEN IN GENEVA....
20 Young Talents to Watch Out For
Till a few years ago, India's sporting clout was synonymous with cricket and restricted to a handful of names outside of it. That's no longer the case. We're witnessing a sporting revolution brewing, where a country of over a billion is finally showing its unlimited reserve of extraordinary talent, across the playing field. Leading the charge are these remarkable individuals, who are shaping the narrative for future generations and telling you that sports is serious business on home turf
SHOULDERING A BILLION DREAMS
Silver, Bronze, Gold? Will the third time be a charm for the champion shuttler?
Summer Notes
Scents that will make people ask what you are wearing!
My Battle With Anxiety
How It Started; How It Is Going
Newest In Niche Travel A Cool Trip To Attend Your Favourite Gig
A growing number of young Indians are traveling abroad to attend concerts, races, and various other kinds of live events