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Revenge tourism's resurgence impacts online and in-store retail dynamics, notably for platforms relying on local consumer engagement. ZALORA, under CEO Gunjan Soni's leadership, capitalises on this trend by tapping into the purchasing power of revenge tourists, a strategy detailed on page 14. This approach not only addresses the challenges posed by shifting consumer preferences but also opens up new avenues for retail innovation.

Retail Asia Magazine Description:

Retail Asia Magazine is a Half-yearly publication that covers the latest news, trends, and developments in the retail industry in Asia. The magazine is published by Retail Asia and is available in print and digital formats.

The magazine is aimed at retail executives and professionals who want to stay up-to-date on the latest happenings in the Asian retail industry. Retail Asia Magazine provides readers with in-depth coverage of new retail concepts, store designs, marketing campaigns, and technology innovations.

Each issue of Retail Asia Magazine features a mix of editorial content, including:

* News and analysis: The magazine provides comprehensive coverage of the latest news and trends in the Asian retail industry, including new store openings, store closures, and financial results.
* Interviews: Retail Asia Magazine features interviews with retail executives, entrepreneurs, and industry experts.
* Special reports: The magazine regularly publishes special reports on specific topics related to the Asian retail industry, such as e-commerce, luxury retail, and sustainable retail.
* Case studies: Retail Asia Magazine features case studies of successful retail businesses, highlighting their innovative strategies and best practices.
* Columns and features: The magazine features columns and features on a variety of topics related to the retail industry, including marketing, merchandising, and operations.

Retail Asia Magazine is a must-read for retail executives and professionals who want to stay up-to-date on the latest happenings in the Asian retail industry. The magazine is known for its high-quality journalism, its in-depth analysis, and its expert insights.