Advice from the founders of America’s fastest-growing companies.
“Tell them why. I’m a sugar-free Red Bull addict, and we used to stock the fridge with cases—spending $300 a month. A few years ago, I told them: A penny times 10 isn’t much, but times a million is serious money. We have four times as many employees now—I can’t imagine how much we’d be spending if I hadn’t stopped. But if you don’t give them a reason, they’ll make it up: Is the company going under? Is he just being punitive?”
GUY BAUER
Founder and CEO, Guy Bauer Productions (advertising and marketing)
2017 RANK 833
GROWTH 543%
REVENUE $3.1 MILLION
This story is from the October 2018 edition of Inc..
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This story is from the October 2018 edition of Inc..
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