Business For All - May 2015
discourse during the last one month. Also, the likely dangers to
the start up community due to programs like Internet.org and
Airtel Zero have come under sharper focus.
Net Neutrality is crucial for small business owners, start ups and
entrepreneurs, who can simply launch their businesses online, advertise
and market their products without any discrimination on the basis of cost
or speed. It is essential for innovation and creating job opportunities. Big
companies like Google, Twitter and several others are born out of Net
Neutrality. With increasing Internet penetration in India and given the fact that
the country is evolving a conducive ecosystem for start ups and entrepreneurs
any move to discriminate is worrisome.
Net Neutrality is the Internet’s guiding principle. It preserves our right to
communicate freely online. This is the definition of an open Internet. Take for
instance the phone. The telecom company shouldn’t impose curbs on whom
to call and what is spoken. The Internet Service Provider (ISP) shouldn’t be
inquisitive about the content viewed and posted online.
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