Business Today - December 06, 2015


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Magazine Description
BUSINESS TODAY, is the largest-circulated business fortnightly in India. It is the best report of the business topography of the newly liberalised India. As the wave of change sweeps business, economy and society like never before, BUSINESS TODAY has ensured that its readers have all the necessary upgrades to challenge tomorrow. It takes its readers deeper to give a complete understanding of the world of business.

Ever since its inception in 1992, it has set one benchmark after another in business reporting. It was the first to do serious reporting on management theories. And then again, it is the first to bring a whole new genre of business journalism more upclose and more incisive. Today, BUSINESS TODAY commands the highest circulation and readership among all business magazines in India.

Issue Description
Highlights of Business Today December 6, 2015 issue: Food tech, one of the hottest sectors in the e-commerce segment, is going through an unprecedented churn. 'Singed', the cover story of Business Today latest issue tries to find out if it's the beginning of the bust.

While 'Diamonds & Rust' tells you why India's diamond industry is facing its worst crisis ever, in 'Moment of Reckoning', read how Amtek Auto's Arvind Dham, once the poster boy of the Indian auto component industry, is swirling in a financial crisis.

After its spectacular splash in the food and FMCG markets, Baba Ramdev's Patanjali Ayurved takes a shot at turning noodles desi. 'Baba of All Trades' tries to find out if the move will be successful or not. 'All Dressed Up, And...' looks at what's in store for power equipment manufacturers who built huge capacity when the sector was booming but now find no takers.

'Social Media for Fitness' looks at the trend of social apps motivating folks to get off the couch and get fit. Will UDAY scheme help discoms reduce debt? Find out in 'More Carrot, Less Stick'.

All this and much more in the latest issue of India's No. 1 business magazine this fortnight. Subscribe now!
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